How The Friendly Moose came to be…

We absolutely love it here in the friendly Swedish community of Övertorneå, in the heart of the Lapland region and are so happy to be sharing our passion for this region with our guests. A lot of people ask how we came to be here, so we thought it might be good to share our story.

We both had really enjoyable jobs, working with lovely people in beautiful Cornwall, but had, as many of us do, that little voice nagging away inside that told us that maybe there was something else for us to do in life before it was too late.

With my working background being in tennis and specializing in disability tennis and Maria’s background being in the hotel and caring professions we wanted to create a venture that could somehow make use of our skills, experiences and qualities and give us the exciting new challenges and lifestyle we craved. Thinking caps were on.

I, Paul, had visited Scandinavia many times before for my slightly crazy winter-time solo snow adventure trips and already had the dream of living here for many years, but obviously any possible move like this would need to be a family decision and so back in late May of 2018 we booked our first family holiday to Sweden. Thankfully, both of us and our youngest daughter, Lilly-Fe, all fell in love with the place. The forests, the river, the space, the wildlife, the fresh air, the amazing light, the friendliness of the people we met and the absence of traffic all made us feel incredibly at home right from the start.

And, on top of this, we were lucky enough to find a super property in a beautiful setting that was perfect for us to live in and to provide, once renovated, the accessible guest accommodation needed for us to offer the inclusive holiday experience that we wanted to. It was also in a great location for offering all the fantastic holiday activities we want to share with our guests.

.and so 6 weeks after our first visit and with some hard work to raise funds, thank you to everyone who has supported us, we had the keys to The Friendly Moose and our new journey had begun.

The relocation to Sweden, the setting up of a new business and the complete change of lifestyle have certainly provided plenty of challenges, but we are so happy to be living in such a beautiful part of the world, with the amazing contrast between the seasons and can’t wait to be sharing our passion for the North with our guests and creating magical holiday memories for them.

Paul & Maria

The Friendly Moose